The fame of Tullamore Dew whiskey is largely due to a brilliant play of words by Daniel E. Williams, then director. He linked his initials -D. E. W.-. to his product. This gave Tullamore Dew the easy to remember slogan 'Give every man his Dew'. This 12 years old is a rich blend of Irish whiskey's, matured in American oak barrels where the characters of the combination of malt and potstill blend beautifully.
